Have You Heard of the 2-out-of-3 Rule?

Ryan M. Danks
1 min readAug 27, 2020

When I ran a publishing company, I used this rule for all of my freelancers. It went like this:

  • Be fast
  • Be good
  • Be nice

If you nail 2 out of 3 of these, you’ll always keep clients. And to your point on respect, if the client hits 2 out of 3 of these rules (pays fast, pays well, is nice), you’ll likely keep them around.

Thanks for sharing.

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Ryan M. Danks
Ryan M. Danks

Written by Ryan M. Danks

Adventurer • Writer • Lover of coffee and good stories // ryanmdanks.com

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